About US

Welcome to GenZ Watches, where love for watches meets fun, transperancy and professionalism, all dipped in extreme no-nonsense sauce. Started by collector and certified watch nerd Guy Gense, we’re here to bring extraordinary timepieces to a new generation. (Oh, and I am now also certified watchmaker.. 🥳) We get it, not everyone wants to sell a kidney to buy their first “real” watch. That’s why we’re making it easy (and fun) to get into the game.

From icons like Rolex, Cartier, Omega, IWC, and Tudor, to other brands that’ll guarantee to turn heads. We really have got something for everyone. Whether it’s your first watch or your tenth, we’re all about helping you level up your wrist game.

Our motto? Great Watches, Fun People.
Because owning a watch isn’t just about specs or status. It’s about wearing something that fits your style, your vibe, your life. Something that makes you smile when you look at your wrist. 

Into vintage? We got you.
Want something modern? Still got you. Having experience in both worlds, I totally understand wanting one over the other, or maybe going for a mix. 

No gatekeeping. No snobbery. Just solid watches, fair prices, and people who actually care. It is like buying from a friend, but with the extra benefits of buying from a business. This is the new wave of watch shopping. And yeah, it's gonna be smooth sailing from here on out. 🌊⌚️

Our Team

  • Guy Gense

    FOUNDER

    Born on the edge of Gen Z (1997), I got hooked on watches around 10 years ago and haven’t looked back. My mission? To spread the love for watches, especially among the younger crowd. I’m proud to say it’s working—more people are discovering the thrill of a great watch. Being honest, their bank accounts are less thrilled about it.. 🤷🏻‍♂️

  • Tini

    VENTURE CAPITALIST

    The one-eyed goodest good boy. Keeping us all sane with the necessary exercise. But also keeping us zen by resting all day. Perfectly balanced, as all things should be... Shaking a bit too often, however still very confident. Only eats whatever he knows...the 3 kg body is a temple.